Our Story

ROYALCLUB was founded in 2013 in Shanghai by creative duo Ken and Cleo, with the ambition of building a design practice rooted in strong aesthetics and shaped by their broader imaginative worlds.

Since then, ROYALCLUB has grown into an internationally recognised, award-winning studio and a creative bridge between Asia and Europe.



We create premium visual content, brand activations, and art-driven collaborations, blending storytelling, culture, and design through both traditional creative practices and AI-powered tools.

We partner with ambitious brands and agencies to develop high-impact creative systems across sport, culture, and retail, delivering culturally relevant work that resonates across markets.



Our multilingual team speaks and designs in English ยท ไธญๆ–‡ ยท Franรงais ยท Espaรฑol.

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Our Services

CREATIVE DIRECTION & BRAND DESIGN

Senior-led creative direction across identity, campaigns, product storytelling and brand experiences.

  • Brand Design

  • Visual Identity

  • Creative Strategy & Direction

  • Product Storytelling

  • Motion Design

  • Event branding

ACTIVATIONSโ€จ& CREATIVE PRODUCTION

End-to-end execution through trusted creative partners and direct production oversight.

  • Art Collaborations

  • AI Workflow Integration

  • Activations

  • Content Production

  • Retail Installations

  • Product Development

Brands Partners

Nike, Jordan, Riot Games, Tottenham Hotspur, Disney, Converse, Uniqlo, Nintendo, Lanvin, The Coca Cola Company, Red Bull, ACG, Burberryโ€ฆ

Agency Collaborations

Wieden + Kennedy, BBH, BBDO, TBWA, K2, Auditoireโ€ฆ